Working with Brent was a game-changer for our business. His innovative approach and attention to detail brought our vision to life, exceeding all expectations. Our website traffic has doubled.
Brent
Edwards.
Three decades turning complex problems into elegant digital products. I bridge the gap between design and engineering — shipping things that actually work and feel extraordinary to use.
If you need a website or digital product that looks sharp, works smoothly, and supports real business goals, you are in the right place.
I'm Brent Edwards, a Kansas City UX/UI designer and web developer helping businesses, startups, and growing brands create better digital experiences. From custom website design to UX strategy and front-end development, I build work that is clean, functional, and made to perform.
Good design is not just about appearance. It is about clarity, usability, trust, and conversion. Whether you need a new website, a redesign, or product-focused UI/UX support, the goal is the same: create an experience that makes it easier for people to understand your value and take action.
The Full Picture. One Look.
Empowering Financial Futures
This project showcases a digital campaign for the Foundation for Financial Planning, focusing on pro bono services during the COVID-19 pandemic. A blend of impactful messaging and compassionate imagery, it encourages community involvement to support those in need.
From verified GA4 property
Years designing digital products
Successfully delivered
Conversion increase for clients
"Brent is a rare designer who also writes production-grade code. He took complete ownership of our product UX and delivered results."
Ready to build something?
Let's talk about your next project.
What I do
From initial concept to final deployment, I provide comprehensive design and development services tailored to your needs.
UX/UI Design
User-centered design that combines aesthetics with functionality
Web Development
Fast, scalable websites built with modern technologies
Brand Identity
Crafting memorable brand identities that tell your story.
Why Work With Brent Edwards
Working with a freelance web designer in Kansas City should not feel complicated. You should be able to talk directly to the person doing the work, move quickly, and get thoughtful solutions without agency overhead. That is a big part of what I offer.
I bring strategy, UX/UI thinking, visual design, and development knowledge into one process. That helps reduce handoff problems and keeps the project focused from concept through launch.
I pay attention to the details that matter: layout, hierarchy, messaging, responsiveness, and the overall experience your users have when they land on the page. The result is work that is professional, modern, and built with purpose.
Client Feedback
Founders, developers, and product teams partner with me to design and build digital experiences that drive real business results.
Brent truly understands the intersection of creativity and technology. He transformed our outdated platform into a sleek, modern solution that has received praise from our investors.
His expertise in UI/UX design elevated our app to new heights. The feedback from our users has been overwhelmingly positive, and engagement rates have skyrocketed since the redesign.
From start to finish, the process was seamless and professional. Brent delivered a stunning brand identity for our startup that perfectly captures our values. Their work has set us apart.
The prototypes Brent delivered allowed us to secure our next round of funding. His ability to translate complex requirements into intuitive interfaces is unmatched.
Engineering gets clean components they can drop right into the codebase. The design system Brent built for us has accelerated our development cycle by weeks.
Design Process Built Around Real Results
Every project starts with understanding the business, the audience, and the problem that needs solving. From there, I shape the structure, messaging, and interface around what users actually need. That may include wireframes, content direction, interface design, visual refinement, and front-end implementation support.
The process is collaborative and practical. I focus on making sure the final product is easy to use, visually consistent, and aligned with your goals. Whether the priority is credibility, leads, engagement, or a better user experience, the work should do more than look good. It should help move the business forward.
Discover
Understand the business, audience & problem
Structure
Wireframes, content direction & IA
Design
Interface design & visual refinement
Deliver
Implementation support & launch
Serving Kansas City Businesses, Startups & Teams
Although I'm based in Kansas City, the work is not limited by geography. I partner with local businesses, internal teams, startups, and growing brands that need a better digital presence or a stronger product experience. Some need a full website. Others need UX/UI direction, design systems, landing pages, or help improving an existing experience.
If you are looking for a Kansas City web designer or UX/UI designer who understands both the visual side and the functional side of digital work, that is where I fit best. The goal is simple: create work that is useful, credible, and built to support long-term growth.
Serving the KC Metro & Beyond
Latest Articles
Ready to improve your website or digital product?
Let's talk about what you're building, what is not working, and where the biggest opportunities are. I can help with web design, UX/UI design, redesigns, and front-end execution for projects that need thoughtful, high-quality work.
